How to Maintain Company Culture as You Scale

Company culture is an integral part of any business. It creates a shared identity and establishes how employees interact and work alongside each other. It also helps to create an external perception of what your company values most to clients, customers, competitors, investors and potential employees. Building a strong culture, however, takes time and effort from executives, senior leadership and HR, so, as a business evolves, it’s important not to overlook what made it great to begin with. This can be a difficult task when focusing on scaling, but there are a few key steps that companies can take to help maintain culture as they expand.